Digital Downlow is an industry-wide summit that showcases annual insights on ecommerce trends, shopping behaviors, and consumer marketing strategies. I developed and designed the visual identity and keynote presentation, establishing a creative direction that could be carried across future editions of the event.

In addition to the high-level presentation, I produced a range of promotional assets, including digital screens, advertising videos, event banners, and onsite signage. I also created reusable branded templates for teams to leverage throughout the year, ensuring a consistent look and feel across all Digital Downlow touchpoints.